IML offers a wide range of Field Marketing activities.
All promotional activities can be tailored to suit your individual marketing requirements, to
maximise brand awareness, product sales and brand perception. We offer tactical and
strategic support to complement any existing above and below the line marketing activity.
IML plans, executes and manages campaigns with extreme attention to detail from conception
through to completion. IML offers a plethora of services, all of which can be adapted as
required to best serve the interests of our clients’ brands.
Mystery Shopping is an effective field marketing tool
to assist in the development of promotions to
maximise your return. IML can provide a team of
experienced professionals, extensively trained prior to
starting a project, to observe and evaluate customer
service processes, sales techniques, point of sale
usage or product knowledge, as well as visibility
checks, price checks and activity reports comparison.